Quality Swag Company

A company that offers unique, high-quality promotional items (swag) that people actually want to use, targeting businesses looking for better ways to reward employees or promote their brand.

Key points:

• Focus on items people are excited to receive and use regularly
• Target companies willing to pay more for higher-quality, memorable items
• Differentiate from typical low-quality swag (pens, water bottles, t-shirts)

Product ideas:

• Branded Polaroid cameras
• Custom sneakers (e.g. Air Jordans)
• Branded PS5 controllers or gaming consoles
• High-end tech accessories (laptop video covers, screen cleaners)

Business model:

• B2B sales to companies for conferences, employee rewards, VIP gifts
• Potentially 5-10x higher pricing than standard swag items
• Emphasize uniqueness and memorability to justify higher costs

Strategy:

• Hire team to scout cool, trending products online
• Customize or add branding to existing popular items
• Focus on items that will be used in public, increasing brand visibility
• Target high-value segments like tech companies or those with valuable VIP customers

Potential expansion:

• Offer swag curation and management services for companies
• Create limited edition or time-sensitive swag drops to drive excitement