Newsletter Tools Save Money

A comparison of modern newsletter business infrastructure costs versus traditional custom-built solutions, highlighting how new tools like Beehive dramatically reduce operational overhead and complexity.

Key Points:

  • Traditional Newsletter Infrastructure (Past):

    • Required 3 engineers on staff
    • Needed 15-20 people in ad sales
    • Support staff for tracking and operations
    • Total operational costs: ~$8M annually
    • Only 2 actual writers producing content
  • Modern Newsletter Infrastructure (Using Beehive):

    • $99/month subscription cost
    • Features included:
      • Ad network and sales
      • Subscription/paywall capabilities
      • Website builder
      • Email automation
      • Referral program
      • Analytics and tracking
    • Free plan available
    • Scale plan at $39/month
  • Benefits:

    • Eliminates need for engineering team
    • Reduces operational overhead
    • Handles core business functions automatically
    • Allows focus on content creation
    • Dramatically lower costs versus building custom infrastructure
  • Real World Example:

    • The Hustle (traditional): $8M operational costs, 35 people, 2 writers
    • Modern equivalent: Can operate with primarily writers and minimal overhead using Beehive
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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