Low Budget Game Success

A case study of Pal World demonstrates how to create a successful game with minimal resources by keeping concepts simple and focusing on execution rather than over-intellectualizing.

Key Points:

  • Core Game Concept:

    • Simple premise: "Pokemon with guns"
    • Avoided complex game mechanics or storylines
    • Focused on what people want rather than being visionary
  • Development Approach:

    • Started without fixed budget (~$10,000 initial investment)
    • Hired based on availability and enthusiasm rather than credentials
      • Found developer at convenience store
      • Hired previously rejected artist who showed persistence
    • Made decisions based on technical limitations rather than ideal scenarios
      • Simplified animation due to resource constraints
      • Adapted art style to match programming capabilities
  • Results:

    • Generated $200M+ revenue in 7 days
    • Achieved 1M+ concurrent players on Steam
    • Became #1 game on Steam, surpassing established titles
  • Key Success Factors:

    • Embraced simplicity over complexity
    • Focused on speed of development over perfection
    • Made practical decisions based on available resources
    • Didn't overthink or over-analyze decisions
59:02 - 01:02:05
Full video: 01:08:04
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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