Sam's Amazon Bestseller
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Shaan tells a story about Sam's experiment with Amazon's bestseller system using a romance novel.
"Sam wrote a romance novel once. He ghost wrote it. It was the same sort of observation he had about Amazon bestsellers. When people are like 'Oh, Amazon bestseller' and then it's like everybody and their mom is an Amazon bestseller, what does this word mean actually?
To be a bestseller, you basically pick some niche category and then for a day you sell about 1,000 copies at 99 cents, and you've become a bestseller. You screenshot that you're a bestseller, you get the flag.
Sam commissioned somebody to write one. It was like a boss and a secretary, and another one was like a werewolf and something. They wrote it, and they hit the Amazon bestseller list. It's out there somewhere. The book was called 'Captivating Claire' and the cover is this really ripped black guy and then this secretary, and it says 'A first time billionaire romance'."
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.