Second Owner Advantage
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The "Second Owner Rule" suggests there's an advantage to acquiring overbuilt assets after the initial owner takes losses. This concept comes from Andrew Wilkinson's experience with real estate.
Core Concept
- Buy assets after someone else has overbuilt/over-invested
- Wait for initial owner to face challenges or go bankrupt
- Acquire at a discount after initial losses
Real World Example (Andrew's House)
- Spent 5 years building dream house
- Made expensive choices thinking it was "forever home"
- Chose premium materials
- Added luxury amenities (gym, movie theater)
- Overbuilt significantly
- Result:
- Wasn't happy with final product
- Constantly noticed small issues with decisions
- Had to sell after divorce
- Took 30% loss on the investment
Key Lesson
- Father's advice: "You always want to be the second owner of a hotel"
- Let someone else go crazy building it out
- Wait for them to go bankrupt
- Come in and own it after
- Applied beyond hotels:
- Works for houses
- Similar principle for other major assets
- Avoid the emotional overspending of being first owner
Why It Works
- First owners often:
- Over-invest emotionally
- Make expensive decisions
- Build beyond practical needs
- Second owners can:
- Buy at discount
- Benefit from overbuilt features
- Make more rational decisions
35:10 - 37:11
Full video: 01:09:35AW
Andrew Wilkinson
Co-founder of Tiny
Wilkinson is the co-founder of Tiny Capital, which owns companies including AeroPress, MetaLab and Dribble. He is also the co-founder and chairman of WeCommerce, a holding company that starts, buys, and invests in the world’s top Shopify businesses.