Native Deodorant Solo Scale

A story about how lean Native Deodorant operated in its early days.

"We did an episode with the founder of Native Deodorant. He was the only employee for the first $5-10 million in revenue. Then he hired a customer service person - you could hire somebody for $6 an hour overseas to answer customer service emails as your first hire. Then you might hire another one of those people, then somebody for operations to deal with supply chain. It depends on how complicated your business is."