Question Reframing Method
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A method for reframing questions to get better answers and clarity in decision-making. The core concept is that the quality of your questions determines the quality of your answers.
Core Question-Asking Philosophy
- Vague questions lead to confusion and heartache
- Clear, specific questions lead to uncommon clarity and results
- Questions act as a "pickaxe for the brain" to excavate better thinking
- Don't answer bad questions at face value - send them back for improvement
Key Question Reframes
- Instead of "How can we succeed?" ask "What would make this certainly fail?"
- Instead of "I'm not sure what to do" ask "What would I do if I weren't afraid?"
- Instead of "Which path is right?" ask "What path makes for the best story?"
- Instead of vague open-ended questions, ask specific, actionable ones
Powerful Questions for Teams
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"What are we stupid for not doing right now?"
- Assumes there's always something obvious being missed
- Forces focus on low-hanging fruit versus complex solutions
- Reveals unspoken opportunities
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"What are the dogs not barking?"
- Identifies missing feedback that should be present
- Anticipates hidden problems before they surface
- Example: If no one complains when a service stops, it wasn't valuable enough
Implementation Tips
- Bounce back poorly formed questions to sender
- Help others rephrase their questions for better results
- Use question reframing for both personal and team decision-making
- Apply similar principles when working with AI tools like ChatGPT
55:50 - 58:21
Full video: 01:06:51SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.