Watercolors Music Collaboration
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A Spotify-like platform called "Watercolors" that allows artists to share unfinished work and works-in-progress, creating a space where raw, incomplete music can be shared and appreciated.
Key Points:
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Core Concept:
- Platform for sharing unfinished musical work
- Similar to Soundcloud but focused on work-in-progress content
- Artists can share snippets, riffs, or partial songs
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Key Features:
- Flexible format allowing artists to share whatever length or portion they want
- Could incorporate ephemeral content (like Stories) that disappears after 24 hours
- Focus on raw, unpolished content rather than highly produced work
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Target Problem:
- Artists typically only show their best, finished work
- Need for a platform that normalizes sharing unfinished pieces
- Current platforms focus on highly curated, finished content
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Value Proposition:
- Creates engagement between artists and followers
- Allows artists to get feedback during the creative process
- Makes the creative process more visible and collaborative
- Encourages "working with the garage door open" mentality
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Challenge to Address:
- Artists' hesitation to share unfinished work
- Need to educate artists that sharing incomplete work is valuable
- Building acceptance for imperfect, in-progress content
29:36 - 32:44
Full video: 01:02:18GI
Greg Isenberg
CEO of Late Checkout and former advisor to Reddit and TikTok. Hosts The Startup Ideas Podcast, sharing insights with over 70,000 newsletter subscribers.
Interviews notable figures like Jason Fried and Eric Ries, focusing on entrepreneurship and community building.