GA4 Replaces Universal Analytics
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Google Analytics 4 (GA4) is Google's new analytics platform designed to replace Universal Analytics. Learn how to make the switch to GA4 to continue tracking your website's performance.
Related resources:
- GA4 Introduction Guide - Learn about the next generation of Analytics
- Migration Guide for Beginners - Step-by-step instructions for transitioning from UA to GA4
- GA4 Switch Guide - Detailed documentation on implementing GA4
28:17 - 32:11
Full video: 01:00:17SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.