Wealth-Based Peer Groups

Tiger 21 is a professional peer group organization for wealthy individuals who have sold their businesses and are transitioning from wealth creation to wealth preservation. Members meet monthly in small groups led by professional facilitators to share insights and learn from each other.

Core Model:

  • Groups of 12-15 members who meet for a full day monthly
  • Professional chairs (facilitators) lead each group
  • $33,000 annual membership fee
  • Members must have net worth between $20M-$1B
  • Currently ~1,200 members globally across 100+ groups

Key Differentiators:

  • Professional facilitation vs self-facilitated groups like YPO
  • Focus on wealth preservation vs business operations
  • Higher net worth requirements than similar organizations
  • Members are typically post-exit entrepreneurs
  • Collective $140B under management across membership

Value Proposition:

  • Help successful entrepreneurs transition from:
    • Running operations to managing wealth
    • Being emotional about one business to being dispassionate about investments
    • Having a business platform to creating a new identity
  • Provide peer learning environment for wealth preservation
  • Access to professional chairs trained specifically for high net worth individuals

Revenue Model:

  • Simple one-price model at $33k per member
  • Additional fee only for annual meeting attendance
  • Revenue approximately $35-40M annually
  • All revenue historically reinvested into hiring top talent and building team

The business focuses on helping wealthy individuals navigate the psychological and practical challenges of transitioning from active entrepreneurs to wealth preservers through professionally facilitated peer groups.

MS

Michael Sonnenfeldt

Michael W. Sonnenfeldt is an American entrepreneur, philanthropist, and political activist. Currently, he is the founder and chairman of TIGER, chairman of MUUS & Company and MUUS Climate Partners, Co-Chairman, Climate Pathways Project at the Sloan School, MIT, Board member Center for New American Security (CNAS), President, Goldman-Sonnenfeldt Foundation and author of “Think Bigger and 39 Other Lessons from Successful Entrepreneurs" published by Bloomberg/Wiley in 2017.entrepreneurship and wealth management.

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