Gabriel's Notepad to Millions
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A story about how Gabriel Asaseki turned a simple door-to-door lead generation idea into a $20M business.
"I know a guy, Gabriel Asaseki, who spoke at Hustle Con. He started a company called Cal Finder where they did lead generation. If you Google 'California home painting' or 'California pest control,' you get brought to their website. They just do a better job of displaying information. You submit a lead, they send it to a paint company, and that paint company pays them $5 for that email address.
The way it started is he bought a yellow notepad and went door-to-door to find people interested in having their home painted. He collected a list of 100 names in the first day, and then he sold that for $10,000 to different paint companies. He did that a couple more times and then eventually created a proper company that made $20 million a year in sales."
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.