Media Verification Failures

A prankster revealed how easily media outlets can be manipulated when they're eager to cover a negative story, demonstrated through a simple stunt at Twitter HQ during Elon Musk's takeover.

  • The Prank Setup:

    • Noticed TV crews outside Twitter office
    • Only needed a cardboard box and Michelle Obama book
    • Required minimal planning (about 5 minutes)
    • Executed by a tech startup founder
  • Media's Response:

    • CNBC was first to report without verification
    • Reporter described the "visibly defeated" fake employees
    • Story spread widely, reaching international audiences
    • No fact-checking of basic details like names ("Rahul Ligma")
  • Red Flags Media Missed:

    • Employees carrying large boxes (unusual for tech workers)
    • Outdated concept of carrying boxes when fired
    • Obviously fake names (Ligma joke)
    • One character claimed to have "husband and wife"
  • Behind The Scenes:

    • Prankster texted friend: "there's hella TV crews outside"
    • Spontaneous decision while at nearby gym
    • Later commented: "the media is so dumb"
    • Story reached as far as India
  • Key Insight:

    • Media's eagerness for negative coverage led to overlooking obvious signs
    • Demonstrates how easily narratives can be manipulated
    • Shows lack of basic verification in modern news reporting
    • Highlights media's confirmation bias during corporate transitions
02:41 - 05:06
Full video: 12:38
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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