Cash Flow vs Capital Gains

A discussion on the tradeoffs between building wealth through consistent cash flow versus capital gains from selling assets.

Core Wealth Building Paths

  • Getting to significant wealth (9-figures liquid) through pure cash flow is very difficult
  • Capital gains through selling assets is typically faster due to multiplier effects
    • Assets sell for multiples (3x-20x) of their cash flow
    • Different industries have different typical multiples
    • Speed advantage: What takes 10 years in cash flow can be achieved in 2 years through sale

Cash Flow Business Characteristics

  • Can generate significant annual income ($2-3M/year)
  • Often requires less intensive work
  • May not be sellable assets
  • Examples:
    • Service businesses
    • Personal brands
    • Course businesses
    • Podcasts

Asset/Entity Building Characteristics

  • Takes longer to generate personal income
  • Must be independent of founder
  • Can be sold for multiple of earnings
  • Requires "eating shit" for 6-7 years
  • Examples:
    • Real estate portfolios
    • Storage facilities
    • Software companies

Optimal Strategy

  • Don't choose exclusively between cash flow or appreciation
  • Need both for different purposes:
    • Cash flow enables investing in appreciating assets
    • Cash flow supports desired lifestyle
    • Appreciation builds long-term wealth
  • Focus on being strong in at least one area:
    • Either excellent cash flow
    • Or excellent appreciation potential
  • Use cash flow to invest in appreciating assets managed by others

Real Estate Example

  • Income properties (e.g., Houston)
    • Good monthly cash flow ($1-2k/month)
    • Slower appreciation
  • Appreciation properties (e.g., San Francisco)
    • Poor cash flow/cap rate (3%)
    • Strong value appreciation over time
    • Can double in value over 10 years
00:07 - 07:07
Full video: 19:22
SP

Sam Parr

Host of MFM and fitness influencer

Sam Parr is a serial entrepreneur and business media pioneer.

In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.

Sam led the charge in making newsletters popular when few believed in their potential.

After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.

Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.

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