Russian Newsletter Copying
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Sam Parr shares a story about dealing with unauthorized copies of his newsletter "The Hustle" in international markets.
"We had people in Russia, some people in Mexico who would just verbatim copy our content. I would find it and tell them 'Stop this, you're not allowed to do this.' The only thing I was able to do - we had someone do this in Italian, Russian, and Mexico - I basically shamed them. I would tweet at them or email them, make it well known. My network was large enough that someone knew them, and they stopped doing it.
I also had people email me all the time saying 'Hey, can I do this for Spain?' and I would say 'Yeah, but I don't know anything about you, I don't know if you've got good taste.' I would just throw it off to the side and forget about it.
Looking back, I think I could have made more money in those markets than in America. Even though America has more people, I think Europe is 5-10 years behind when it comes to some technology stuff, and their ad markets aren't as developed because of Facebook and Google."
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.