Revenue From Secondary Sales

A platform called Treat.com enables brands to host their own secondhand marketplace directly on their Shopify stores, creating a circular commerce model where brands can participate in and profit from resale transactions.

Key Points:

• Core Concept:

  • Adds a resale tab/page to existing Shopify stores
  • Customers can buy and sell used items directly through the brand's store
  • Creates legitimate secondary market controlled by the brand

• Benefits for Brands:

  • New revenue stream through percentage cut of resale transactions
  • Maintains control over secondary market
  • Integrates resale into business model
  • Reduces customer service issues from unofficial resale channels

• Benefits for Customers:

  • Higher trust than Facebook groups or informal channels
  • Professional transaction processing
  • Normal credit card payments
  • No need for manual PayPal invoicing

• Solves Current Problems:

  • Replaces fragmented Facebook buy/sell/trade groups
  • Eliminates questionable integrity issues
  • Streamlines the resale process
  • Provides official channel for secondary sales

• Platform Features:

  • Built-in technology stack
  • Customizable revenue share percentages
  • Direct integration with existing stores
  • Professional transaction processing