Bootstrapper M&A Support

Andrew describes starting Tenzing, a modern investment bank focused on helping bootstrap founders navigate financial options like selling their business, raising capital, or doing secondaries. The firm targets businesses doing $500K-$5M in profit that are typically overlooked by traditional investment banks.

Key Points:

  • Target Market:

    • Bootstrap founders who don't know how to access capital
    • Companies doing $1-5M in EBITDA
    • Some clients doing up to $10M ARR with $3M profit
  • Services Offered:

    • Help evaluate all financial options
    • Guide through bank credit options
    • Support M&A activities
    • Enable secondary sales
    • Assist with raising debt
  • Key Differentiators:

    • Not fee-driven like traditional banks
    • More aligned with long-term founder interests
    • Speaks founders' language vs traditional banker jargon
    • Focus on bootstrap businesses vs VC-backed
    • No suits and formal banking culture
  • Business Model:

    • Acts as financial translator between founders and finance world
    • Leverages network of funds and financial connections
    • Long-term relationship focused vs transaction focused
    • Named after Tenzing Norgay (famous sherpa) to emphasize guidance role
AW

Andrew Wilkinson

Co-founder of Tiny

Wilkinson is the co-founder of Tiny Capital, which owns companies including AeroPress, MetaLab and Dribble. He is also the co-founder and chairman of WeCommerce, a holding company that starts, buys, and invests in the world’s top Shopify businesses.

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