DoorDash Delivers Gifts

Shaan proposes creating a flower delivery service that operates through food delivery apps like DoorDash and Uber Eats, combining the convenience of on-demand delivery with traditional flower delivery services like 1-800-Flowers.

Key Points:

  • Business Model:

    • Partner with local florists to fulfill orders
    • Operate as a "ghost kitchen" style service on delivery apps
    • Focus on last-minute gift purchases and convenience
  • Advantages:

    • Enables last-minute gift giving (up to 30 minutes before occasions)
    • Leverages existing delivery infrastructure
    • Better margins than food delivery
    • Fills gap between traditional flower delivery and on-demand services
  • Target Market:

    • Last-minute gift buyers
    • People who already use food delivery apps
    • Those seeking convenient gift options
  • Expansion Potential:

    • Could include other gift items beyond flowers
    • Similar model to existing food delivery ghost kitchens
    • Partnership opportunities with local gift shops and florists

The idea capitalizes on the growing on-demand delivery market while solving the common problem of last-minute gift giving, utilizing existing delivery infrastructure rather than building a new system from scratch.

52:34 - 53:05
Full video: 55:47
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

WebsiteTwitter
Host
Restaurateur
E-commerce