Health Coaching Unit Economics
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Summary: Shaan shares an example of good unit economics from a health coaching business that had strong margins and fast payback periods.
"For these guys, they were able to say they make $100 per session at 25% net margin. Their unit economics showed they acquire users for X dollars and break even in 3 months on that user. A 3-month payback period is good payback."
16:25 - 16:45
Full video: 21:06SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.