Capture Fleeting Childhood Moments

Scott Galloway shares heartfelt advice about capturing memories of your children through photography, emphasizing how quickly childhood passes and the emotional value these images will have later in life.

Why you should take many pictures of your children

• "Take so many pictures, take so many pictures" - Scott emphasizes this advice repeatedly
• Children represent a unique form of scarcity in our lives - once moments pass, they're gone forever
• The scarcity of these moments makes them incredibly valuable later in life
• "You never know the last time you're gonna pick up your kids" - highlighting the unpredictability of these milestone moments

The psychology behind valuing these memories

• Humans as a species value scarcity
• We desire things that are absent or limited in our lives
• Examples Scott gives of scarcity-driven behaviors:
  • We gorge on fatty/sugary foods because of historical scarcity
  • We gamble because of an absence of free play on the savannah
  • We engage with porn due to limited mating opportunities

The emotional impact of children growing up

• Scott shares personal experience of his son growing up seemingly overnight
• Recalls specific memories like his son:
  • Crawling into bed saying "let's make a plan"
  • Getting excited about new Mandalorian episodes
  • Jumping into the pool after the dog
• These moments feel like "yesterday" even though his son is now college-aged
• The sentimentality and sadness that comes from these memories passing

How to preserve and revisit these memories

• Scott uses "Apple memories" daily to revisit photos of his children
• These photos help fill the emotional hole created by the passage of time
• The photos become increasingly valuable as children grow and those moments become more distant