Theme Bar Conversion Kits
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Shaan proposes creating standardized themed bar packages that can be sold to existing bars and venues, similar to the Irish Pub Company's model but with different themes and entertainment concepts.
Key Points:
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Business Model:
- Sell complete themed bar packages to existing venues
- Partner with entertainment franchises for licensing
- Price range similar to Irish Pub model ($1-4M per kit)
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Package Components:
- Interior decoration theme
- Branded elements
- Entertainment equipment
- Standardized layouts and designs
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Potential Theme Examples:
- Gaming bars with:
- Retro arcade machines
- Video game themed drinks
- Life-size games (Jenga, Skee-ball)
- Instagram-worthy experiences
- TV Show Themes:
- Simpsons bar recreation
- Paddy's Pub (Always Sunny)
- Other popular show venues
- Gaming bars with:
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Value Proposition:
- Helps bars differentiate themselves
- Increases foot traffic
- Creates social media worthy experiences
- Provides turnkey solution for venue owners
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Revenue Structure:
- One-time kit sale to venues
- Licensing fees to entertainment partners (suggested 10%)
- Installation and setup services
The concept is simpler than other "in a box" businesses because it's highly standardized with limited customization options, making it easier to scale and implement.
43:14 - 50:59
Full video: 01:06:23SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.