Would You Be Opposed

A sales psychology technique shared by Alex Hermozzi about how to get more "yes" responses by reducing commitment pressure.

Core Strategy

  • Ask "would you be opposed to" instead of asking for direct commitments
  • Removes pressure of immediate decision-making
  • Gets psychological buy-in without forcing a hard commitment

Why It Works

  • Getting someone to say "yes" is difficult because it feels like a commitment
  • People often deflect with "let me think about it" or "I'll get back to you"
  • Asking if someone is "opposed" feels less threatening
  • Creates an easier path to agreement by lowering resistance

Example Application

  • Instead of: "Would you like to sign up?"
  • Use: "If we're able to work out the details, would you be opposed to signing up with us?"
  • Common response: "No, I'm not opposed to that"

Key Insight

  • This approach is part of broader sales psychology and persuasion techniques
  • Works because it changes the framing from commitment to possibility
  • Creates psychological openness to next steps without pressure
09:03 - 09:32
Full video: 11:01
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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