Binary Investment Strategy

A discussion on how successful investors approach valuations and returns, particularly in early-stage tech companies, focusing on the binary nature of startup investments.

Core Investment Philosophy

  • Companies are binary - either huge wins or zeros
  • Let market determine valuation after deciding to invest
  • Don't get scared off by seemingly high valuations
  • Focus on potential massive upside rather than current metrics

Notable Investment Examples

Google

  • Initial valuation: $10M, then $75M pre-money
  • Ron Conway's return: $400 for every $1 invested (as of 2012)
  • Early professors got in at $10M valuation
  • $100K investment became over $1B for early investors
  • Current value: $2.3T

Stripe

  • Valued at $3B during growth phase
  • Currently worth ~$100B
  • Would have returned 30x even at seemingly "high" $3B valuation
  • Many passed due to inability to grasp potential scale

Key Mental Shifts Needed

Absolute vs. Relative Numbers

  • Don't think in terms of personal finance scale
  • View numbers as abstract figures on spreadsheet
  • Focus on multiplication of zeros, not absolute values
  • Treat it like casino chips - disconnect from real-world values

Scale Thinking

  • Must think in orders of magnitude larger than seems reasonable
  • Example: Tesla surpassed traditional auto manufacturers' combined value
  • Need to imagine current unicorns becoming trillion-dollar companies
  • Can't let current market comparisons limit vision of future potential

Common Mistakes

  • Thinking in absolute numbers instead of multiples
  • Using current market leaders as ceiling for valuation
  • Getting anchored to traditional industry metrics
  • Failing to imagine exponential growth potential
  • Taking profits too early due to "reasonable" return expectations
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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