Virtual Sports Restaurants

Shaan proposes creating a virtual restaurant brand that partners with existing local restaurants to offer themed food during sports events, similar to Mr Beast Burger's model. The concept leverages existing kitchen infrastructure and adds branded packaging/menu items tied to sporting events.

Key Points:

• Partnership Structure:

  • Partner with existing local restaurants in different cities
  • Provide custom branded packaging to partners
  • Activate only during specific events (e.g., UFC pay-per-view nights)

• Menu & Branding:

  • Create themed menu items named after fighters/athletes
  • Examples mentioned:
    • Masvidal Pepperoni
    • Diaz Burger
  • Custom packaging with creator's branding

• Operations:

  • No physical restaurant needed
  • Minimal effort required from creator
    • Approve branding/menu
    • Promote during events
    • Tweet announcements when active

• Revenue Model:

  • Example from Mr Beast Burger:
    • $50-100M in total revenue
    • ~10% royalty to creator
    • $3-6M annual passive income for creator
  • Scale based on creator's audience size

• Implementation:

  • Work with companies like Breaking T who handle operations
  • Launch across multiple cities simultaneously
  • Time activations with major sporting events