React vs Respond Framework

A framework for handling difficult situations by consciously choosing responses over reactions, leading to better outcomes.

Core Concept: React vs Respond

  • Reaction = impulsive, primal, automatic behavior
  • Response = chosen, thoughtful, intentional behavior
  • Goal is to respond rather than react to adverse situations

The Framework Steps

  1. Be Still

    • Distance yourself emotionally from the situation
    • Allow yourself 24-48 hours to process emotions
    • Avoid immediate impulsive actions
    • Recognize different emotional states will occur
  2. Take Logistical Steps

    • Handle immediate practical matters
    • Report issues if necessary
    • Notify relevant parties
    • Take necessary protective measures
  3. Choose Your Story

    • Recognize there are always two versions of any story:
      • Version that makes you feel bad
      • Version that makes you feel good
    • Both versions contain truth
    • Consciously select the empowering narrative
    • Focus on future opportunities rather than past losses

Implementation Tips

  • Create a "Highs and Lows" documentation system

    • Record difficult moments
    • Track how past challenges were overcome
    • Use as reference for perspective during future challenges
  • View Challenges as Training

    • See difficult moments as opportunities to demonstrate strength
    • Treat adversity as a chance to use developed skills
    • Frame challenges as working for you, not against you
  • Build Organizational Culture

    • Lead by example in maintaining poise during difficulties
    • Create environment where calm responses are valued
    • Demonstrate that strength matters most during hard times

The key is developing the ability to pause between stimulus and response, allowing for conscious choice rather than automatic reaction.

02:24 - 03:03
Full video: 23:57
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Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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