Real Estate Website Templates
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A productized service that converts traditional freelance web design into a streamlined, templated website solution specifically for real estate agents. The service transforms custom web development into a standardized product with clear deliverables and fixed pricing.
Key Components:
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Product Offering:
- 6 pre-made website templates for real estate agents
- Fixed fee pricing ($250-500 per website)
- One-click template selection and deployment
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Business Model Transformation:
- Traditional approach: Custom coding, hourly billing, client consultations
- Productized approach:
- Self-service purchasing
- Pre-defined deliverables
- No consultation required
- Fixed pricing structure
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Key Benefits:
- Time and money are disconnected (can scale without more time input)
- Clear expectations for both provider and customer
- Streamlined delivery process
- No custom work or scope creep
This represents a "Build Once, Sell Twice" model where the initial work of creating templates can be leveraged across multiple sales without additional development time.
44:05 - 44:32
Full video: 01:23:44SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.