YC Content Creator Accelerator

A Y Combinator-style accelerator program for content creators, capitalizing on the massive demand for original content from streaming platforms. The program would help creatives develop and sell their content IP to major streaming services.

Key Points:

  • Program Structure:

    • 3-month accelerator program for creative teams
    • Focus on developing pilots or sizzle reels
    • Culminates in a demo day with streaming platform buyers
  • Market Opportunity:

    • Streaming platforms spending billions on content
      • Netflix/Amazon spending ~$6B/year on new content
      • Multiple platforms competing for original content (Netflix, Amazon, Disney+, Apple TV+, Hulu)
    • Recent major deals showing market potential:
      • South Park: $900M deal with ViacomCBS
      • Reese Witherspoon: ~$1B for production company
      • Shonda Rhimes: Hundreds of millions with Netflix
  • Business Model:

    • Help creatives develop IP they own
    • Connect them with streaming platform buyers
    • Focus on scalable content that can generate additional revenue through:
      • Merchandise
      • Spin-offs
      • Additional platform deals
  • Target Participants:

    • Creative teams with show concepts
    • Similar to how YC targets engineering teams for software startups
    • Focus on helping them create sellable content IP
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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