Unused Tax Credits

Main Street helps small businesses discover and claim tax credits they're not taking advantage of. They use this as a wedge to acquire customers quickly and build a larger customer base for additional revenue streams.

Key Points:

• Core Value Proposition:

  • Find unclaimed tax credits worth up to $10,000/year for small businesses
  • No upfront cost - businesses only pay from savings found
  • Particularly appealing for small businesses operating month-to-month

• Growth Strategy:

  • Use compelling ads highlighting "free money" through unclaimed tax credits
  • Functions as an acquisition wedge to build customer base quickly
  • Convert satisfied customers into additional revenue streams

• Business Model:

  • Acts as a discovery service for tax credits
  • Monetizes through taking a portion of found tax credits
  • Uses initial service as entry point for additional services

• Key Differentiator:

  • Creates immediate value for businesses without being a scam
  • Low friction service - easy for businesses to try
  • Addresses a common pain point of leaving money on the table