AppSumo's $2M Black Friday
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A story about AppSumo's most successful Black Friday and their top-selling products.
"Last year we had our highest day - Black Friday was our highest day, almost $2,000,000 in that one day, which we paid out half of that to creators, which is wild. The top product was a video editor, so a lot of video content. And the second one was photos.
We have a lot of tools for agencies, like project management tools. What's interesting about that, and this actually surprised me when I came back to work at AppSumo, is what are things that you can sell to help people make money?"
Noah Kagan
Launched AppSumo, a daily deals website for digital products, which now generates $100 million annually.
Former Facebook employee who played a key role in growing the platform's user base before departing in 2005.
Hosts the popular podcast "Noah Kagan Presents" and authored "Million Dollar Weekend," sharing insights on rapid business growth.