Door-to-Door Sales Tactics
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A detailed breakdown of door-to-door sales techniques and strategies, based on real experiences from successful entrepreneurs and salespeople.
Core Door-to-Door Sales Techniques
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Initial Approach
- Stand at 45-degree angle from peephole to appear less threatening
- Don't look directly into door when knocking
- Creates more comfortable first impression for homeowner
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Building Trust
- Mention speaking with neighbors to establish credibility
- Use same-day follow-ups to become familiar
- Second interaction makes you less of a stranger
- Focus on building genuine rapport rather than manipulation
Sales Process Components
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Training Elements
- Required reading of 7 classic self-help books
- Practical training with door frame and actor simulations
- Practice handling different customer reactions
- Learn to handle rejection professionally
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Time Management
- Start early (9 AM)
- Work full days (until 9 PM)
- Systematic neighborhood coverage
- Schedule same-day follow-ups strategically
Key Success Factors
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Persistence
- Handle constant rejection
- Maintain positive attitude
- Keep working despite difficulties
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Relationship Building
- Convert strangers to friendly contacts
- Focus on genuine connections
- Maintain long-term relationships with customers
- Turn customers into advocates
Business Impact
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Develops critical skills
- Hard work ethic
- Sales ability
- Building rapport
- Handling rejection
- Persistence
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Career Value
- Creates strong foundation for business success
- Builds confidence in selling
- Develops people skills
- Teaches determination
01:02:01 - 01:15:06
Full video: 01:18:56SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.