Virtual Speaking Fees
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The discussion reveals a business opportunity in high-paid speaking engagements, particularly virtual sessions, with insights on pricing strategy and consulting calls.
Key Points:
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Virtual Speaking Rates:
- Current rate: $10,000 per Zoom speech
- Frequency: Approximately 1 session every 2 months
- In-person rates can reach $25,000 per session
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Pricing Strategy:
- If everyone says yes to your price, you're priced too low
- Goal: Price should be high enough that ~50% of people say no
- Current recommendation: Double prices since getting consistent "yes" responses
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Consulting Calls (GLG):
- Maximum rate: $2,000 per hour
- Format: Usually 40-minute calls with hedge funds/investors
- Anonymous clients seeking industry insights
- Previous standard rate was $1,000 per hour
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Revenue Optimization:
- Speakers should regularly increase rates until hitting resistance
- Can assign specific earnings to specific purchases/goals
- Focus on delivering one strong idea rather than multiple weaker ones
11:23 - 12:57
Full video: 57:27SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.