Body Scan Shopping Network

A network of retail locations called "Perfect Fit" or "True Fit" that uses advanced body scanning technology to solve online shopping returns due to sizing issues. The service would create a universal sizing profile that works across multiple retailers and e-commerce platforms.

Key Components:

  • Physical Locations:

    • Pop-up stores in top 20 major cities
    • Located in downtown areas
    • Designed as showroom-style stores
  • Technology & Process:

    • Advanced body scanning technology for precise measurements
    • 5-minute full body measurement process
    • Includes trying on standardized "stock" clothing items
    • Captures preferred fit preferences (tighter/looser)
  • Integration:

    • Measurements stored in customer profile
    • Works across multiple retailers
    • Integration with checkout systems like Bolt
    • Standardized measurement system that translates across brands
  • Business Model:

    • Estimated $40-50 million investment for store network
    • Target major retailers and e-commerce platforms
    • Revenue from reduced returns costs
    • Validated by Walmart.com executive as major pain point
  • Value Proposition:

    • Reduces returns due to poor fit (currently 40% of returns)
    • Increases customer confidence in online purchases
    • Streamlines shopping experience
    • Saves retailers significant costs on returns

The idea could be particularly valuable for companies like Bolt or Amazon who already have established checkout systems and could integrate the sizing data into their existing infrastructure.

SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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Restaurateur
E-commerce