Don't React, Respond
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A framework for handling business disappointments and setbacks, focusing on responding thoughtfully rather than reacting emotionally. Based on Shaan Puri's experience with hiring and business relationships.
Core Philosophy
- Distinguish between immediate reactions and thoughtful responses
- Focus on long-term relationships over short-term emotions
- Maintain professional relationships even when deals don't work out
Key Components of the Framework
Initial Reaction Phase
- Allow yourself a brief emotional response (30 seconds)
- Acknowledge disappointment internally
- Avoid sending immediate responses when feeling rejected
- Remember "don't let the in-the-moment reaction be the response"
Thoughtful Response Phase
- Consider the other person's full context and circumstances
- Recognize life's complexity and various factors at play
- Maintain relationships even when deals don't work out
- Keep doors open for future opportunities
Long-term Perspective
- Business relationships often reconnect years later
- Value talent and relationships beyond immediate outcomes
- Remember that timing is often a key factor in opportunities
- Keep communication channels open even after rejection
Real World Application Examples
Hiring Scenarios
- When top candidates decline offers
- When employees leave for other opportunities
- When partnerships don't materialize
Business Relationship Management
- Maintain professional connections even after failed deals
- Follow up respectfully after time has passed
- Keep doors open for future collaboration
- Focus on building long-term relationships over short-term wins
Success Indicators
- Relationships that reconnect years later
- Failed deals that turn into successful ones later
- Professional networks that grow stronger over time
- Ability to maintain positive relationships despite setbacks
Key Takeaway
The real "ballers" don't react - they respond. This means taking time to consider the bigger picture and maintaining professional relationships regardless of immediate outcomes.
39:20 - 40:19
Full video: 01:06:40SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.