OnlyFans Business Ecosystem

Building SaaS tools and services for the OnlyFans creator ecosystem, similar to how Shopify has a suite of third-party tools that help store owners increase sales and manage their business.

Key Opportunities:

  • SaaS Tools Development:

    • Chatbots for automated messaging to followers
    • Tools to help sell pay-per-view content
    • Sales automation tools for content promotion
    • Systems similar to Streamlabs (for Twitch) but for OnlyFans
  • Analytics & Discovery Platforms:

    • Creator search engines and metrics sites
    • Platform analytics and insights
    • Already seeing $100k/month cash flow or $2-3M exits
  • Management Agencies:

    • Handle back office operations
    • Manage creator growth
    • Take care of administrative work

Market Context:

  • OnlyFans does $1B in revenue
  • Platform cleared $500M in profits (2020/2021)
  • Ecosystem is growing fast but not saturated
  • Less competition than established platforms like Shopify
  • Tools today are "rudimentary" - opportunity for improvement

Business Model Potential:

  • Similar to WECommerce's roll-up strategy of plugins and tools
  • Can build standalone tools without platform approval
  • No need for official app store integration
  • Growing creator base provides expanding market
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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