Police Ignore Security Alerts

David Selinger shares insights about the problems with traditional security systems and how his company Deep Sentinel addresses these issues. His perspective centers on the ineffectiveness of passive security cameras and the critical problem of false alarms in the security industry.

• Traditional Security Systems Are Ineffective:

  • Cameras alone just let you "watch people steal your stuff"
  • Having cameras doesn't actually stop crimes
  • This realization came after a neighbor's home invasion despite having cameras

• Police Response to Security Alarms:

  • 99% of alarm company calls are false alarms
  • Most police jurisdictions have passed laws where they don't have to respond to alarm calls
  • Traditional security companies provide vague information ("motion alarm in living room")

• Deep Sentinel's Solution:

  • Uses AI and human guards to actively monitor properties
  • One guard can monitor approximately 100 properties
  • Guards provide specific details to police:
    • Suspect descriptions
    • Crime descriptions
    • Weapon information
  • Guards use escalating responses:
    • Soft approach for innocent situations (like children)
    • Friendly greetings for unknown but non-threatening visitors
    • Immediate police contact for clear threats

• Business Impact:

  • Successfully stops 15-20 crimes per day
  • Serves about 2,500 customers (half residential, half business)
  • Offers security at $100/month vs. traditional security guards ($30-100k/month)