Tech Review Affiliate Sites

A business opportunity exists in creating affiliate review websites for tech products, particularly demonstrated by a UK-based VPN review site generating £16M profit on £18M revenue.

Key Points:

  • Business Model Discovery:

    • Found through analyzing website traffic using SimilarWeb
    • Site received 12M monthly visitors reviewing VPNs
    • Monetized through affiliate commissions from VPN companies
  • Key Success Factors:

    • High-margin business model (£16M profit on £18M revenue)
    • Focused on tech product reviews
    • Leverages affiliate marketing for revenue
    • Traffic primarily from search engine optimization
  • Potential Application:

    • Could be replicated for other tech products
    • Particularly suitable for:
      • Payroll software
      • Other business software with high affiliate fees
    • Focus on creating content that ranks well in search
  • Research Method:

    • Use SimilarWeb to identify high-traffic review sites
    • Check Companies House for UK-based companies to verify revenue/profit
    • Look for products with significant affiliate commissions
    • Target areas with demonstrated search traffic
07:56 - 08:25
Full video: 39:50
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Sam Parr

Host of MFM and fitness influencer

Sam Parr is a serial entrepreneur and business media pioneer.

In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.

Sam led the charge in making newsletters popular when few believed in their potential.

After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.

Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.

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