Founder Residency Program

Atomic is a company builder that uses a Founder in Residence program to test and launch new companies. Here's how it works:

Program Structure

• 5-10 internal founders work simultaneously
• Founders collaborate with partners and operating teams
• Focus on prototyping and testing business ideas
• Founders lead market testing and validation efforts

Testing Process

• Initial test budget: $50-75k per idea
• Can expand to $100-200k for promising concepts
• Testing involves:
  • Building prototypes
  • Gathering market data
  • Customer outreach
  • Testing product-market fit
  • Analyzing pricing and positioning

Company Formation

• Founders stay in program for several months
• Test multiple ideas simultaneously
• Look for strong market signals
• When conviction found:
  • Founders choose path forward
  • Company is formally established
  • Joint founding with Atomic

Example: Bungalow

• Two founders (Andrew and Justin) started as residents
• Tested multiple concepts
• Identified strong signals in co-living space:
  • Desire for urban living
  • Need for affordability
  • Interest in community living
• Successfully launched after validation

Partnership Structure

• Atomic acts as co-founder
• Provides operational support across functions:
  • Strategic finance
  • Distribution
  • Marketing
  • Sales strategy
  • Accounting
  • Legal
  • HR
• Equity split based on specific situation
• External capital dilutes all parties equally