Photography Helps Daughter Heal

A story about how a children's photography business was born from helping their daughter regain her voice through storytelling.

"The founders are super mission-driven. Their daughter got told at school to shut up because she was stupid, and she didn't talk for 9 months. They couldn't figure out how to get her to talk again. Since they were photographers, they started taking pictures and put it into a story experience where she was her own hero. In the story they put together for her, she gets her voice back. That actually worked - their daughter started talking again.

That's why they're super mission-driven around the donation stuff they do. We donated a million dollars last year to kids' stuff. The business is called Magic Chain of Fairies - it's a magical storybook experience. It's kind of like taking Disney and putting it in other areas. People come in, we take pictures, and they can walk out with a book with them in it."

AH

Alex Hormozi

Acquisitions, fitness, and protein

Former management consultant turned fitness entrepreneur. Founded Gym Launch, helping fitness businesses scale. Now invests and scales companies at Acquisition.com, while authoring books on business offers.

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