Social Media Glamour Shots

A modern reboot of Glamour Shots focused on creating high-end social media content, transforming the classic mall photo studio concept into an Instagram-era experience.

Key Points:

  • Core Concept:

    • Transform traditional Glamour Shots into a social media content creation service
    • Focus on producing "epic Instagram content" instead of traditional wall portraits
  • Location Strategy:

    • Convert Airbnbs into photo shoot locations
    • Create lifestyle-looking settings for authentic social content
    • Rent spaces hourly ($100-200/hour) instead of nightly
  • Revenue Model:

    • Shorter, focused photo sessions
    • Help people create content that makes them look like they're "living a dope lifestyle"
  • Marketing Approach:

    • Use celebrities for modern glamour shot recreations
    • Show "before and after" transformations with contemporary styling
  • Physical Presence:

    • Maintain in-person experience as part of the appeal
    • Create dedicated spaces for professional shoots

The concept leverages nostalgia from the 90s while updating the core offering for today's social media-focused consumer needs.

01:21:00 - 01:24:58
Full video: 01:30:33
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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