Social Media Glamour Shots
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A modern reboot of Glamour Shots focused on creating high-end social media content, transforming the classic mall photo studio concept into an Instagram-era experience.
Key Points:
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Core Concept:
- Transform traditional Glamour Shots into a social media content creation service
- Focus on producing "epic Instagram content" instead of traditional wall portraits
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Location Strategy:
- Convert Airbnbs into photo shoot locations
- Create lifestyle-looking settings for authentic social content
- Rent spaces hourly ($100-200/hour) instead of nightly
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Revenue Model:
- Shorter, focused photo sessions
- Help people create content that makes them look like they're "living a dope lifestyle"
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Marketing Approach:
- Use celebrities for modern glamour shot recreations
- Show "before and after" transformations with contemporary styling
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Physical Presence:
- Maintain in-person experience as part of the appeal
- Create dedicated spaces for professional shoots
The concept leverages nostalgia from the 90s while updating the core offering for today's social media-focused consumer needs.
01:21:00 - 01:24:58
Full video: 01:30:33SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.