Three Options Decision Framework
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A decision-making framework used by Sam Parr and his wife that helps couples and teams make efficient decisions while maintaining satisfaction from all parties.
Core Framework
- One person presents exactly 3 options
- All 3 options must be acceptable to the presenter
- Other person gets final selection from those 3 options
- Ensures both parties are happy with final outcome
Implementation Process
- Present options formally (sometimes via PowerPoint)
- Include detailed analysis of each option
- Can be neutral presentation or include persuasion elements
- Document pros/cons of each choice
Real Examples Used For
- Baby name selection
- Wife presented 3 names
- Included background of each name
- Showed popularity rankings
- Listed famous people with name
- Considered family traditions (biblical names)
- Restaurant choices
- Example options: Cheesecake Factory, Chipotle, or frozen dinner
- All options must be acceptable to presenter
Why It Works
- Prevents decision paralysis
- Ensures presenter is happy with any outcome
- Gives final decision maker real choice
- Creates structured approach to decisions
- Maintains relationship harmony
- Works for both big and small decisions
Business Integration
- Used as part of "Parr Corporation" approach to marriage
- Combined with monthly review meetings
- Creates systematic approach to decision-making
- Maintains both structure and flexibility
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.