Fixed-Price Home Renovation
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Made Renovation offers turnkey bathroom renovations with standardized designs and fixed pricing, simplifying the typically complex renovation process by offering preset options instead of custom work.
Key Points:
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Product Offering:
- Complete bathroom renovations at fixed prices
- Limited selection of pre-designed bathroom styles (around 4 designs)
- Options include modern, Victorian, and middle-of-the-road designs
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Value Proposition:
- Eliminates need to:
- Hire and manage contractors
- Create vision boards
- Source materials
- Make multiple design decisions
- Simple selection process similar to choosing from a menu
- Fixed, transparent pricing
- Eliminates need to:
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Business Model:
- Local execution of standardized designs
- Not winner-take-all market due to local nature of renovations
- Raised $9M in funding
- Founded by Roger Dickey (previous founder of Zynga's Mafia Wars)
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Market Approach:
- Targets customers who want simplified renovation process
- Uses compelling ads showing finished bathroom designs
- Focuses on local markets for execution
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.