RFID Autonomous Checkout

Area is developing OneTag, an RFID-based product code system that brings ecommerce capabilities to physical retail stores. The system enables autonomous checkout and provides detailed customer analytics similar to online shopping.

Key Points:

• Core Technology: OneTag

  • RFID-based product codes printed on stickers
  • Replaces traditional barcodes
  • Costs pennies to manufacture
  • Uses same technology as contactless credit cards

• Checkout Process:

  • Customers bag items while shopping
  • Walk through antenna that instantly scans all items
  • Payment processed through kiosk or app
  • Uses ultra-wideband technology for location tracking
  • Enables walk-out checkout similar to Amazon Go

• Ecommerce Features for Physical Retail:

  • Abandoned cart recovery
  • Personalized product upsells
  • In-depth shopping data
  • Subscription reorders
  • Built-in loss prevention

• Inventory Management:

  • High location accuracy through RFID
  • Real-time item tracking
  • Instant identification of misplaced items
  • Eliminates manual stock checks

• Implementation:

  • Initial MVP uses iPad kiosk for self-checkout
  • No store retrofitting required
  • Targeting clothing stores and convenience stores
  • Can be integrated with existing retail operations