Domain Typo Arbitrage

Kendall shares his success with domain arbitrage by registering misspelled versions of popular website domains to capture traffic from typing errors. This strategy leverages common user mistakes to generate affiliate revenue and potential domain sales.

Key Points:

• Domain Registration Strategy:

  • Register domains with common keyboard-adjacent typos (e.g., "k" next to "m")
  • Target misspellings of popular websites
  • Focus on high-traffic websites (e.g., Facebook, Paradise Poker)

• Monetization Methods:

  • Place PPC (pay-per-click) text ads on mistyped domains
  • Earn approximately 10 cents per click from redirected traffic
  • Sell valuable typo domains to interested parties
    • Example: Sold faceboom.com for $20,000

• Real World Examples:

  • Paradise Poker variations:
    • Created multiple misspelling variations
    • Ranked in Google for various misspellings
    • Generated affiliate revenue from redirecting to real site
  • Facebook variations:
    • Registered faceboom.com and facebookcom.com
    • Captured traffic from users dropping "the" from original domain
    • One domain sold, one claimed by Facebook legal team

• Risk Factors:

  • Trademark issues can force domain surrender
  • Companies may send cease and desist letters
  • Need to be prepared to hand over domains when challenged by brand owners