BitClout Bonding Curve Math
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BitClout is a social media cryptocurrency platform where creator coins follow a mathematical bonding curve that determines their value. Here's how the economics work:
Core Economics
- Value doubles with every 1M coins sold
- Currently ~$172M invested in creator coins
- Platform has 1.1-2M coins in circulation
- Expected to reach 10-19M coins total
- Potential for 7 more value doublings from current state
Creator Earnings Structure
- Creators can set percentage of coin supply they automatically receive
- Recommended setting is 10%
- Can set to 0% and buy own coins instead
- Only paid on net coin sales
- If someone buys 100 coins then sells 100, creator earns nothing
- Timeframe for calculating net sales is unclear (could be daily/monthly/yearly)
Value Mechanics
- To earn $100 as creator:
- Need 132 coins sold
- Each coin worth ~$7,600
- Requires $339,000 total investment from buyers
- Price Movement:
- Selling 13 coins (10%) reduces price from $7,600 to $6,200
- 20% value drop from selling just 10% of coins
- Exponential decrease mirrors exponential increase
Investment Structure
- 2M coins set aside pre-launch for founders/investors
- Potential value of $534B when 10M coins issued
- VCs heavily invested due to exponential growth potential
- Creators can pump and dump their own coins
- Buy cheap initially
- Sell high to later investors
- Risks reputation damage
Key Concerns
- Unclear how creator payments work when coins are sold
- Large gap between current circulation and target
- Reputation risks for creators who manipulate prices
- Exponential price drops can trap later investors
35:00 - 37:11
Full video: 01:17:16EB
Ethan Brooks
Writer for The Hustle, specializing in journalism and research. He writes a weekly newsletter for business owners in Austin.
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