BitClout Bonding Curve Math

BitClout is a social media cryptocurrency platform where creator coins follow a mathematical bonding curve that determines their value. Here's how the economics work:

Core Economics

  • Value doubles with every 1M coins sold
  • Currently ~$172M invested in creator coins
  • Platform has 1.1-2M coins in circulation
  • Expected to reach 10-19M coins total
  • Potential for 7 more value doublings from current state

Creator Earnings Structure

  • Creators can set percentage of coin supply they automatically receive
    • Recommended setting is 10%
    • Can set to 0% and buy own coins instead
  • Only paid on net coin sales
    • If someone buys 100 coins then sells 100, creator earns nothing
    • Timeframe for calculating net sales is unclear (could be daily/monthly/yearly)

Value Mechanics

  • To earn $100 as creator:
    • Need 132 coins sold
    • Each coin worth ~$7,600
    • Requires $339,000 total investment from buyers
  • Price Movement:
    • Selling 13 coins (10%) reduces price from $7,600 to $6,200
    • 20% value drop from selling just 10% of coins
    • Exponential decrease mirrors exponential increase

Investment Structure

  • 2M coins set aside pre-launch for founders/investors
  • Potential value of $534B when 10M coins issued
  • VCs heavily invested due to exponential growth potential
  • Creators can pump and dump their own coins
    • Buy cheap initially
    • Sell high to later investors
    • Risks reputation damage

Key Concerns

  • Unclear how creator payments work when coins are sold
  • Large gap between current circulation and target
  • Reputation risks for creators who manipulate prices
  • Exponential price drops can trap later investors
EB

Ethan Brooks

Writer for The Hustle, specializing in journalism and research. He writes a weekly newsletter for business owners in Austin.

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