AI Multiplies Security Guards
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Deep Sentinel is revolutionizing security services by combining AI technology with human guards to create a scalable, affordable security solution that bridges the gap between basic camera systems and expensive private security.
Core Model
- Uses "human in the loop" technology where AI handles monitoring and humans make final decisions
- Enables 1 guard to monitor approximately 100 properties simultaneously
- Pricing starts at $100/month (vs. traditional security guard costs of $30-100k/month)
Key Components
- AI Technology:
- Monitors camera feeds continuously
- Flags potential security issues
- Routes concerning activity to human guards
- Human Guards:
- Make final decisions on threats
- Respond to AI-flagged incidents
- Currently maintain ~25 guards for 2,500 customers
Market Opportunity
- Targets untapped price point between $100-$10,000/month
- Current market size:
- Alarm industry: $20 billion
- Guard industry: $20-30 billion
- Potential applications:
- Virtual doorman for apartment buildings
- Elder care monitoring
- Hotel security
- Multi-tenant building security
Business Model Innovation
- Uses technology to scale traditionally unscalable service business
- Creates "super service" where one guard can do work of many
- Fills gap in market where no solution previously existed due to supply-side constraints
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Full video: 01:26:51DS
David Selinger
Tech entrepreneur and AI innovator. Co-founded RichRelevance, pioneering AI-driven personalization in e-commerce.
Active in the machine learning community, sharing insights at West Coast Machine Learning Meetup and various tech forums.