Luxury Athlete Resort
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Sam proposes creating a luxury resort where guests can train alongside competitive athletes, particularly Olympians, while enjoying high-end accommodations. The concept combines athletic training with hospitality to create a unique destination experience.
Key Points:
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Core Concept:
- Resort focused on training with competitive athletes
- Athletes live on-site as resident trainers
- Morning training camps with athletes
- Full-day training programs available
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Business Model:
- Charge guests hotel fee plus premium for training
- Pay athletes to live and train at facility
- Give athletes a cut of the revenue
- Start with events to test demand
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Testing Strategy:
- Partner with existing luxury hotel
- Contract Olympic athletes for initial programs
- Run pilot events to validate concept
- Test pricing and program structure
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Similar Existing Model:
- Referenced example: Bali Fight Club
- Private villas with beach access
- Professional combat sports trainers
- 2-a-day training sessions
- Recovery services like massage
- Priced around $5-6k per stay
- Referenced example: Bali Fight Club
Sam Parr
Host of MFM and fitness influencer
Sam Parr is a serial entrepreneur and business media pioneer.
In 2016, he founded The Hustle, a business news media company that started in his kitchen with just $12 and grew to eight figures in revenue.
Sam led the charge in making newsletters popular when few believed in their potential.
After four successful years, he sold The Hustle to HubSpot, a publicly traded company. Now operating as HubSpot Media, The Hustle reaches 3 million readers daily, employs a team of nearly 100, and has been the launchpad for dozens of its staff to found their own media companies and newsletters.
Sam remains the host of the popular business podcast, My First Million, and continues to start and sell companies. He also co-founded Hampton, a highly vetted community for entrepreneurs, founders, and CEOs, and teaches people to write better through his platform, Copy That.