Fan Fiction Platform Monetizes
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A business opportunity exists in the underserved fan fiction market, which has massive traffic (200M+ monthly visitors) but remains under-monetized. The idea is to build a modern platform that better serves this passionate community.
Market Size & Validation:
- Wattpad gets 200M visitors/month, 100M registered users
- Archive of Our Own gets 300-400M visitors/month
- Successful crossover examples:
- Twilight started as fan fiction
- 50 Shades of Grey started as Twilight fan fiction
- Both became billion-dollar franchises
Monetization Opportunities:
- Mobile platform development
- Subscription model
- Publisher scouting platform
- Publishers already scout Wattpad for new content
- Multiple six-figure deals have been made
- Studios/Entertainment division
- Adapt popular works into movies/shows
- Use engagement data to identify promising content
- Track where readers engage/drop off to optimize stories
Competitive Advantage:
- Current platforms are basic/dated
- Archive of Our Own looks like "a library website"
- Runs entirely on donations with volunteers
- Major platforms haven't invested heavily in infrastructure
- Passionate community with proven willingness to engage deeply
- Demonstrated path to mainstream success through previous examples
The opportunity lies in modernizing and properly monetizing an existing passionate market rather than building a new one from scratch.
17:44 - 30:04
Full video: 01:05:04SP
Shaan Puri
Host of MFM
Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.