Over-Engineering Solves Problems

The speakers discuss how a successful individual approached dating by applying engineering principles and automation to what is typically a personal, human process. This exemplifies how some highly successful people apply intense systematic approaches to everyday tasks.

  • Built Complex Dating System:

    • Created AI bot to crawl LinkedIn
    • Trained AI to identify specific characteristics in potential matches
    • Had specific demographic and appearance criteria
    • Focused on successful women in New York between 22-30
  • Dedicated Resources:

    • Maintained separate iPhone specifically for dating outreach
    • Employed two full-time engineers to build automated DM system
    • Created organized "binders of women" with potential matches
    • Developed sophisticated outreach strategy
  • Optimization Tactics:

    • Used voice notes because "they convert better"
    • Built systematic approach to messaging
    • Automated Instagram DM process
  • Notable Context:

    • Individual was described as conventionally attractive and successful
    • Could have used traditional dating approaches
    • Chose to engineer complex solution instead
    • Demonstrates tendency to over-engineer simple tasks
  • Speaker's Observation:

    • Found it remarkable that someone who could easily meet people traditionally
    • Chose to build elaborate technical system instead
    • Viewed as characteristic of how some successful people approach problems
    • Shows intensity and systematic thinking even in personal matters
15:03 - 18:14
Full video: 43:40
SP

Shaan Puri

Host of MFM

Shaan Puri is the Chairman and Co-Founder of The Milk Road. He previously worked at Twitch as a Senior Director of Product, Mobile Gaming, and Emerging Markets. He also attended Duke University.

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