Seven-Figure Hypnotherapy Practice

A hypnotherapist has built a high-end practice targeting executives, charging premium rates for personalized hypnotherapy sessions. The business model focuses on exclusive, high-value clients who pay significant amounts for personalized hypnotherapy services.

Key Points:

• Premium Service Structure:

  • Executives pay up to $1 million per year for personal hypnotherapy services
  • Offers 5-session packages to new clients as trial
  • Has both premium and accessible options (app available for free)

• Service Delivery:

  • Combines meditation and guided conversation
  • Sessions involve relaxation techniques and directed dialogue
  • Can be done remotely or in-person

• Client Acquisition Strategy:

  • Uses testimonials from high-profile clients
  • Offers free sessions to influential people in exchange for referrals
  • Has developed a mobile app as entry point for broader market

• Revenue Model:

  • Primary income from high-paying executive clients
  • Secondary revenue from app and team services
  • Uses tiered pricing structure to accommodate different market segments