Mom Test Questions Problems

A framework for gathering effective feedback by focusing on understanding problems rather than soliciting direct solutions from users.

Evolution of Feedback Approach

• Started as "Mr. Feedback" - gathering input from everyone possible
• Shifted to "Steve Jobs mode" - rejecting all feedback
• Finally landed on balanced approach:
  • Selective about feedback sources
  • Uses feedback to generate questions rather than answers
  • Focuses on understanding problems, not solutions

Core Principles of The Mom Test

• Only ask people about their problems, not what solution they want
• Use feedback to surface better questions rather than direct answers
• Trust yourself to find the right solution based on understood problems
• Focus on attracting people who love what you do naturally

Handling Contradictory Feedback

• Recognize that opposing feedback is common
  • Example: Some want longer podcasts, others shorter
• Don't try to please everyone
• Use contradictions to prompt deeper questions:
  • What makes content work at different lengths?
  • What would an ideal short/long version look like?
  • What's the right format for your specific audience?

Decision Making Framework

• If/Else approach:
  • IF feedback provides clear question → Consider adjustment
  • ELSE → Trust gut and continue current path
• Focus on attracting core audience who naturally resonates with your work
• Seek feedback from relevant sources only
• Use feedback as a tool for exploration rather than direct instruction

Key Takeaway

The goal isn't to get answers from feedback, but to surface better questions that help you understand the underlying problems you're trying to solve.