Document Business Extremes

A simple but effective method for founders to maintain perspective during the emotional rollercoaster of running a business by documenting highs and lows in real-time.

Core Concept

• Create a dedicated Slack channel called "highs and lows"
• Document both positive and negative business moments as they happen
• Share between founders/key team members
• Use as a tool for maintaining emotional perspective

Key Benefits

• Provides historical context

  • Ability to scroll back and see previous challenges that were overcome
  • Helps realize current problems aren't as severe as they feel in the moment
  • Shows pattern of surviving difficult situations

• Emotional Regulation

  • Prevents getting too excited about highs
  • Helps manage depression during lows
  • Creates immediate perspective by showing both extremes
  • Acts as a "perspective machine" without needing outside input

Implementation

• Record events in real-time
• Share between co-founders
• Can be used across multiple businesses
• Keep it simple - just document the events as they happen
• Use it as a reference tool during tough times

Why It Works

• Provides objective historical record
• Shows that neither highs nor lows are as extreme as they seem in the moment
• Creates pattern recognition of overcoming challenges
• Helps founders realize current situations are rarely unique
• Builds resilience through documented experience